Direct Energy is changing.

We're taking a different approach to energy and services. One that makes things easier for our customers. Makes them feel appreciated. And lets them know exactly where we stand.

At Direct Energy, we are simple, friendly and direct.

These brand values aren't just words on a page. They represent what we believe as they become part of everything we do.

Simple.

Life is complicated enough. So we're going to cut through the confusion. That means keeping our pricing plans as simple as possible and our services easy to understand. We want every interaction to be clear, informative and leave you wishing that everything in life were as easy as dealing with us.

Friendly.

We appreciate our customers and we want you to know it. That means making an extra effort. Always being helpful. And letting our customers know that we value them as well as their business. It also means giving back to the communities we serve. Using our resources and our efforts to help them change for the better.

Direct.

We're honest. Straightforward. When you ask a question, you'll get a clear answer. We'll give you all the facts. We'll avoid generalities. If we make a mistake, we'll not only admit it, but correct it.

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